客户：贵州茅台股份
品牌：茅台王子

设计师： Abin

FOXFUN × Guizhou Moutai Co., Ltd. – 2025 “Prince of Guizhou” Limited Edition 
Concept: “New Prince, New Era”

The iconic Maotai silhouette is kept, yet the shoulder is precision-cut 12° inward to create a crown-like profile. A matte “Royal-Blue” body is intersected by parametric gold lines; the outer sleeve carries a laser-etched kylin that animates as the box is opened. Micro-engraved UGC reviews wrap the collar, turning every buyer into part of the design. Inside, an NFC chip issues a blockchain “digital deed” and triggers an AR film of the 12987 craft; empty bottles returned to the plant earn NFT “royal seals”, closing a sustainable loop. Target: premium gifting and night-life scene for Gen-Z baijiu drinkers.

青狐互动（FOXFUN）× 贵州茅台股份集团 
2025「贵州王子酒」限定版 

概念：「新王子·新纪元」 
保留经典茅型瓶，肩部12°内切加冕“王冠”；瓶身以低饱和“御玺蓝”+参数化鎏金线，外盒激光镂空麒麟随动效苏醒，瓶肩环刻用户UGC酒评。内置NFC数字酒证，AR动画演绎12987工艺；空瓶返厂兑换NFT“王权勋章”，实现国潮颜值、交互体验与可持续闭环，主攻Z世代高端礼赠与夜场场景。